Weeding Out Difficult Clients When Freelancing

I remember the days after leaving my last full-time job and venturing on my own projects. Those were both liberating and exciting times. They brought a lot of new responsibilities and required harder work. Freelancing may not always lead to the path of entrepreneurship but that first step is usually similar to those starting a new business with all of its bells and whistles. Hawaii is surely a great place to live, being gifted with the perfect weather, a family-friendly environment, lots of outdoor activities and with beautiful unmatched landscapes. Living comfortably, especially in the...

Navigating COVID-19 Times: Customer Retention

Customer loyalty is a measure of how satisfied your customers are and how likely they are to share their experience with others: Existing customers are 70% more likely to buy a product or service than a new client. 36.5% of shoppers said they would spend more on products if they were loyal to a brand, even if they found cheaper options elsewhere. The performance of every company is now measured online (or will be soon), so you can’t really ignore customer loyalty. This means that measuring and improving the loyalty of your customers is extremely important for every business, especially...
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