Local SEO Services Agency in Honolulu for Online Marketing

An optimized Google Business Profile helps your efforts to appear in locally-based searches. Routine Google Business Profile optimization is an excellent tactic to maximize these efforts. In today’s mobile search age, it’s as vital as ever to make the most of your local search efforts.

In fact, 50 percent of mobile searches are based on location and revolve around local results.

Citations contain information like your company’s name, address, phone number, and website.

Citation building campaigns can help you earn local listings on sites like Bing, Yelp, Foursquare, Facebook, Apple Maps, TripAdvisor, and more.

Local business SEO services from companies like DEZCOOL can ensure your citations are updated and driving relevant traffic to your website.

To rank at the top of local search results, you’ll also need to target local keywords on your website and in your site content.

Targeting location-based keywords can help your business appear in more local searches so people in your area can find and contact you.

Earning backlinks from other reputable, local businesses can also help to boost your local search rankings.

Search engines like Google consider both the number and quality of backlinks when ranking sites, so it’s important to have a strong backlink profile, complete with links from authority businesses in the local area.

If your website doesn’t provide a positive UX, visitors will waste no time hitting the back button — and your bounce rate will soar. High bounce rates signal a poor user experience, and search engines won’t rank your site highly if it provides a less-than-desirable UX.

The goal is to streamline navigation to make it easier for visitors to find what they need, speed up the site so search engines opt to show your content over that of a slow and outdated site, and to include visual and interactive elements to engage visitors.

More than half of online searches — nearly 60 percent — occur from mobile devices.

The on-the-go-nature of mobile usage makes it crucial for local businesses to adopt mobile responsive site designs. When your site is responsive, it will look great and perform well, no matter the device someone uses to access it — a desktop computer, mobile device, or tablet.